Edgify

Animation | Branding | Video | Website

We made new complex AI technology easy to understand

(What’s hard to understand about huge time and money savings?)

AI for better ROI

The tech geniuses at Edgify are changing the world with new AI for any device that creates deep learning models, without having to transfer data to the cloud. This is an enormous breakthrough for many markets, such as retail, where supermarkets can now handle loose, barcode-less products in much the same way as packaged goods – saving them a fortune in time and money.

Cutting-edge tech, cut through creative

The technology might be complex, but our job was to make the benefits easy to understand. That’s why we chose a straightforward animation style for the new website and three animated explainer films, targeting different audiences. We even used a dog as a co-presenter to give the messaging a little bit more bite. We’ve also created a highly contemporary careers page that doesn’t just list the jobs but covers the full recruitment process and benefits.

Watch this space…

One of the surest signs of success with any project is being awarded follow-up business. We have lots of projects in the pipeline for Edgify, including more videos and new web pages. If he keeps working at this pace, it won’t be long before that dog will be able to retire.

New technologies can leave people shaking their heads in bewilderment. Our work for Edgify clearly highlighted the benefits, resulting in enthusiastic nods instead.

"This is the second time we have worked together with Fluro on our company's website and digital presence and we will definitely continue to do so in the future. They are extremely attentive to our requirements, needs and suited and adaptable to the schizophrenic nature of our ever changing demands and have always approached the tasks with endless amounts of creativity. Our account manager (Hannah) is solution driven, and at times felt like she was part of the Edgify team altogether, working directly with different stakeholders in the company. What we appreciate most about working with Fluro is that they never became a roadblock, hurdle or bottle neck, quite the contrary, they maintained a constant "can do" attitude that made working with them a huge relief."

Ofri Ben Porat

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