Best of both worlds
Credas are a digital due diligence provider who transform identity verification for business.
They wanted a new website focused on attracting new business that seamlessly blended valuable SEO legacy content.
The CEO of Credas was so pleased with their slick, dynamic new website that Fluro has been recommended to their parent company for potential Web Design and Development of the other groups websites.
Keep the baby,
not the bathwater
We developed a fresh, more engaging website that was easy to use for all user personas, building template pages so they could load their own content in future.
With a legacy of high performing SEO content that was essential to maintain their Google ranking, we integrated this material by re-branding ‘old’ but valuable content by placing it in a less visible position in the footer of the new site.
and SEO Savvy
We created a fresh, new look and feel for their website while staying true to their branding. Our starting point was a bold colour palette of blue, yellow, black and white to which we added some clean illustrations and animations that helped communicate the basic methods of the identity verification process.