Robertson Sumner

Branding | Digital | Print | Website

This technology recruitment agency needed to stand out from the crowd

So our team went straight to work

1

Technology. Jobs. There’s a pun in there somewhere…

The tech industry is booming. Big time. And these days there are as many recruiters in the job market as there are candidates. So how does a recruitment agency make an impact in a fast-moving sector that’s as crowded as Silicon Valley?

2

Dare to be different

Technology needs a sleek, minimal and glossy approach, right? Well if you want to blend in, sure. But blending in is boring. So we created an illustrative, fun and fresh-faced brand that brought in the theme of ‘high and low’ to reinforce how far Robertson Sumner will go to find the right candidate for the right job.

3

A brand full of character, with a tenacious message

With a full rebrand consisting of a website, digital and print collateral, plus ongoing support, our fun, quirky approach to tech recruitment appealed to both candidates and recruiters alike, grabbing attention for its individuality, while never losing sight of its core message.

An engaging, quirky brand that’s full of character and life, for an audience of disruptors, innovators and creative thinkers.

"We went to Mat, Hannah & the Fluro team prior to our rebrand in 2018 and, after seeing the quality of their work, didn’t hesitate to trust them implicitly with our rebrand & new website. The Fluro team not only deliver exceptional results, they do it extremely efficiently and make the whole process enjoyable. We’re really happy with the new face of Robertson Sumner and, more importantly, so are our clients and this down to Fluro’s great work!"

Calum Lyle, Robertson Sumner

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