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David Shuttle

Long established High Street and online retailer David Shuttle approach Fluro to help them revisit an established identity that had stood untouched for over 30 years. A traditional family run business specialising in high end gifts, jewellery and fine dining, it was important that the new look struck the right balance between attracting new clientele without alienating the long standing customers.

Working closely with the directors of the business we created an identity which was clean, contemporary and complimentary to the style of  shop and product which would be the focus for the business in the future. A timeless type phase was “signed off” with a gold bow which works equally as well on the website as on the luxury packaging.

  • Categories: Branding / Corporate Comms / Ideas / Signage

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